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The Complete 2024 NASCAR TV Ratings Tracker

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What’s Happening?

There are few things more important to NASCAR than TV ratings. TV networks are largely responsible for funding the NASCAR circus, and TV is how most NASCAR fans watch races. This year, we will keep track of the 2024 TV ratings and compare/contrast them to the previous year.

  • We will keep track of TV ratings totals for the entire season along with individual races. The totals will be compared to the 2023 season totals. The individual races will be compared to what we consider the most comparable race on the 2023 calendar.
  • Some races have outside factors that influence TV ratings. We will provide a brief explanation for what those factors are, and what it really says about NASCAR TV ratings.
  • Fans are always curious about TV ratings. They understand how important ratings are, and that it impacts the sport heavily.

Individual Races (*Exhibition/Qualifying Race)

Clash at the LA Coliseum on FS1*

  • 2024 Viewership: 1.511 Million
  • 2023 Viewership: 3.647 Million*
  • Viewership Comparison (2024 vs 2023): -2.136 Million (-58.6%)

*Note: The 2024 Clash at the LA Coliseum was both moved up one day due to weather and moved from free, over-the-air TV on FOX to a cable channel, FS1. This is why there was such a major drop in TV viewership.

Duels at Daytona on FS1*

  • 2024 Viewership: 1.640 Million
  • 2023 Viewership: 1.535 Million
  • Viewership Comparison (2024 vs 2023): +0.105 Million (+6.8%)

Daytona 500 on Fox

  • 2024 Viewership: 5.964 Million
  • 2023 Viewership: 8.173 Million*
  • Viewership Comparison (2024 vs 2023): -2.209 Million (-27.0%)

*Note: The 2024 Daytona 500 was moved from Sunday afternoon to Monday evening due to rain. The race did stay on Fox, and it pulled in almost twice as many viewers as the highest-rated Monday race of 2023, the Coca-Cola 600. It also peaked at just over 8 million viewers according to Fox, which was almost as high as the 2023 Daytona 500s average.

Atlanta (Spring) on Fox

  • 2024 Viewership: 4.546 Million
  • 2023 Viewership: 4.315 Million
  • Viewership Comparison (2024 vs 2023): +0.231 Million (+5.4%)

Las Vegas (Spring) on Fox

  • 2024 Viewership: 4.359 Million
  • 2023 Viewership: 3.991 Million
  • Viewership Comparison (2024 vs 2023): +0.368 Million (+9.2%)

Phoenix (Spring) on Fox

  • 2024 Viewership: 4.028 Million
  • 2023 Viewership: 3.389 Millon
  • Viewership Comparison (2024 vs 2023): +0.639 Million (+18.8%)

Bristol (Spring) on Fox

  • 2024 Viewership: 3.809 Million
  • 2023 Viewership: 3.422 Millon*
  • Viewership Comparison (2024 vs 2023): +0.387 Million (+11.3%)

*Note: This race weekend was Atlanta in 2023, so, that’s our 2023 Viewership comparison. Bristol Dirt was held on Easter Sunday 2023, and that race garnered 3.45 Million Views.

COTA on Fox

  • 2024 Viewership: 3.310 Million
  • 2023 Viewership: 3.129 Million
  • Viewership Comparison: +0.181 Million (+5.8%)

Richmond on Fox

  • 2024 Viewership: 3.310 Million
  • 2023 Viewership: 2.303 Million*
  • Viewership Comparison: +1.007 Million (43.7%)

*Note: Richmond in 2023 was held during the day and on cable, whereas the 2024 race was at night on network TV. The 2024 race was also held on Easter Sunday, and it compiled 0.140 (4.1%) FEWER viewers than the 2023 Easter race (Bristol Dirt)

Martinsville on FS1

  • 2024 Viewership: 2.191 Million
  • 2023 Viewership: 2.218 Million
  • Viewership Comparison: -0.027 Million (-1.2%)

*Note: The 8th race of the year in 2023 was Bristol Dirt, but, that was on Easter on network TV. We used the spring Martinsville race for this comparison since the two races were only one week apart. However, the Bristol race will be used for the “Season as a Whole” Comparison used below.

Texas on FS1

  • 2024 Viewership: 2.310 Million
  • 2023 Viewership: 2.000 Million*
  • Difference: 0.310 Million (15.5%)

*Note: The 0th race of the year in 2023 was the spring Martinsville race where Chase Elliott returned. We used the fall Texas race for this comparison since that was the same track, but, the time of year means there is no great comparison. The Martinsville race will be used for the “Season as a Whole” Comparison used below.

Season as a Whole

Totals

  • 2024 Total/Average Viewership to Date: 36.978 Million/3.362 Million Per Race
  • 2023 Total Viewership to Date: 39.572 Million/3.597 Million Per Race
  • Total Viewership Difference (2024 vs 2023): -2.594 Million (-6.6%)
  • Average Viewership Difference (2024 vs 2023): -0.235 Million (-6.6%)

Points Races

  • 2024 Total/Average Viewership To Date: 33.827 Million/3.759 Million
  • 2023 Total/Average Viewership To Date: 34.390 Million/3.821 Million
  • Total Viewership Comparison (2024 vs 2023): -0.563 Million (-1.6%)
  • Average Viewership Comparison (2024 vs 2023): -0.062 Million (-1.6%)

Exhibition/Qualifying Races

  • 2024 Total/Average Viewership To Date: 3.151 Million/1.576 Million Per Race
  • 2023 Total/Average Viewership To Date: 5.182 Million/2.591 Million Per Race
  • Total Viewership Difference (2024 vs 2023): -2.031 Million (39.2%)
  • Average Viewership Difference (2024 vs 2023): -1.015 Million (39.2%)

Cable

  • 2024 Total/Average Viewership To Date: 7.652 Million/1.913 Million Per Race
  • 2023 Total/Average Viewership To Date: 6.056 Million/2.019 Million Per Race
  • Total Viewership Difference (2024 vs 2023): N/A (Uneven at This Point in the Schedule))
  • Average Viewership Difference (2024 vs 2023): -0.108 Million (-5.2%)

Network

  • 2024 Total/Average Viewership To Date: 29.326 Million/4.189 Million
  • 2023 Total/Average Viewership To Date: 33.516 Million/4.190 Million
  • Total Viewership Difference (2024 vs 2023): N/A (Uneven at This Point in the Schedule)
  • Average Viewership Difference (2024 vs 2023): -0.001 Million (<0.1%)

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