NASCAR has officially signed their next media rights deal, but, the big question is, how much does it cost? Here is the full breakdown of how much it will cost NASCAR fans to watch the sport beginning in 2025.
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Schedule Breakdown by TV Distribution
NASCAR’s 2025 media rights deal is the most diverse in the sport’s history. It includes broadcast TV, cable, and streaming. The NASCAR TV schedule breaks down as follows in terms of what types of services will broadcast the sport.
- Free, Broadcast TV: 9 Races + 3 Practice and Qualifying Sessions
- Cable: 24 Races + 19 Practice and Qualifying Sessions
- Streaming Exclusively: 5 Races + 16 Practice and Qualifying Sessions
How Much Do These Services Cost?
Cable
The exact price for how much cable costs depends largely on which plan and provider that fans are using. According to cabletv.com, the average cable subscription is $83 per month. As far as specifics, here is how much a cable TV subscription including USA, FS1, TNT, and TruTV would cost on specific providers.
- YouTubeTV: $72.99 Per Month
- Xfinity Popular TV Package: $60 Per Month
- Dish Network America’s Top 120: $84.99 Per Month
- DirecTV Entertainment Package: $69.99 Per Month (Up to $84.99 including fees)
By no means is this a comprehensive list of TV providers, but, it gives a general idea of how much it will cost for fans to pay for what they need.
Streaming
When it comes to streaming, it largely depends on how NASCAR fans intend to consume races. If fans have cable, but, they usually travel, getting something like Max’s Bleacher Report Sports and Peacock will be necessary to watch some races on the go. Amazon Prime is a must for everyone to watch 5 races during the season, so, here is how much all streaming services cost.
- Amazon Prime: $14.99 Per Month
- Max: $9.99 Per Month + $9.99 Per Month for Bleacher Report Sports ($19.98 Per Month Total)
- Peacock: $5.99 Per Month
It is also important to note that Amazon only broadcasts 5 races per year, so, fans would only need a maximum of 2 months of Amazon Prime if they want to just watch the races
How Much Will Everything Cost?
Now that we have broken down how much each individual piece of the TV deal will cost, here is how much it will cost to watch NASCAR based on the different ways NASCAR fans can consume the race.
Watching at Home
For most fans, they watch NASCAR races at home. This eliminates the need for streaming services on the go. For those fans who do not travel much and only want to watch races in the comfort of their own home, here is how much it will cost.
Races Only
- Low of ~ $63 Per Month
- Average of ~ $86 Per Month
- High of ~ $87.99 Per Month
Races + Practice/Qualifying
- Low of ~ $67.50 Per Month
- Average of ~ $90.50 Per Month
- High of ~ $92.50 Per Month
***Races Only includes 10 months of cable and 2 months of Amazon Prime
***Races + Practice/Qualifying Includes 10 months of cable and 5 months of Amazon Prime
Travelers
For fans who travel, streaming becomes very important. With select races streamed exclusively on Max or Peacock, only a cable subscription will not allow traveling fans to watch those races online. Therefore, fans who travel a lot will have to purchase Peacock, Max’s Bleacher Report Sports Add-On, and Amazon Prime to make sure they can watch the races on the go without their cable box.
Races Only:
- Low of ~ $69.39 Per Month;
- Average of ~ $92.39 Per Month
- High of ~ $94.38 Per Month
Races and Practice/Qualifying:
- Low of ~ $76.88 Per Month;
- Average of ~ $99.88 Per Month
- High of ~ $101.87 Per Month
***Races Only includes 10 Months Cable, 2 Months of Amazon Prime, 2 Months of Bleacher Report Sports, and 4 Months of Peacock
***Races and Practice/Qualifying includes 10 Months of Cable, 5 Months of Amazon Prime, 2 Months of Bleacher Report Sports, 3 Months of Max, and 4 months of Peacock
Essentially, the bare minimum for NASCAR fans to watch all 36 races would cost $63 per month, while watching all practice and qualifying sessions will cost as much as $101.87 per month.
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