Think every full-time NASCAR Cup Series driver has a perfectly sculpted social media army behind his or her on-track persona? Think again. In fact, when it comes to having a YouTube presence — where a driver can set the tone on public perception — you’d be surprised how many of them don’t have a landing spot.
Veteran drivers like Denny Hamlin, Brad Keselowski, and Kevin Harvick are outspoken leaders in NASCAR and highly successful on the track. And yes, they’re active when it comes to podcasting and the such — but they don’t have personal YouTube pages dedicated to their off-the-track brand.
But some drivers do. Here’s a look at the full-timers who do have personal YouTube landing spots, listed by the number of subscribers they have:
The two-time NASCAR Cup Series champion mixes it up on his page, and more recent videos have dealt with his up-and-coming son/driver Brexton. There are all kinds of footage from when Daddy Busch was a young man himself, racing locally in Las Vegas in the late 1990s when he was barely a teenager.
Much like Kyle Busch, Kyle Larson has dedicated a lot of his YouTube page to his son, Owen, who has been taking up the family trade of racing. Larson has also used some clips to show what he does when he races away from the NASCAR circuit.
Chase Elliott may not have hundreds of clips posted to his page, but he definitely has some interesting material. NASCAR’s current most popular driver has “looking back” moments, time with his racing idols, you name it.
Joey Logano uses his YouTube page to promote his personal charitable work with the Joey Logano Foundation, along with several other focuses.
Like many of the other drivers, William Byron uses his YouTube page to promote his off-the-track community work, along with his non-NASCAR moments. He doesn’t have a slew of content, but what he does have gives you a chance to see the personality behind the driver.
Whether it is mowing the lawn, hitting the shooting range, or setting up the deer stand for some hunting (something his grandfather and team owner, Richard Childress, also has loved doing), Austin Dillon does a great job on YouTube showing he’s just a regular guy.