What’s Happening?
Throughout every NASCAR season, NASCAR fans often use TV viewership to gauge how successful, cared for, or interested the broader sports world is in NASCAR. This year, TNT Sports’ five races and five exclusive streaming races will be added to the schedule through Amazon Prime Video.
- We will directly compare each race’s viewership from 2024 to that race’s (or closest comparable race’s) 2025 viewership. Furthermore, we will keep a tally of how each race weekend fared compared to the same weekend last season.
- This can be confusing, as under the “2025 Season as a Whole” section, races will not be compared directly to themselves but to their correlating 2024 race weekend. For example, in that section, Mexico City, as the 16th race of the year, will be compared to 2024’s 16th race of the year, Sonoma.
- If need be, we will also address any potential dips in ratings. These can include races removed and added, such as removing a Richmond race for Mexico City or weather delays and reschedulings.
The 2025 Season as a Whole
All Races (1 Total): Including The Clash, Daytona Duels, and the All-Star Race
- 2025 Total/Average Viewership to Date: 3.080 Million/3.080 Million Per Race
- 2024 Total Viewership to Date: 1.511 Million/1.511 Million Per Race
- Total Viewership Difference (2025 vs 2024): +1.569 Million (+103.839%)
- Average Viewership Difference (2025 vs 2024): +1.569 Million Million (+/+103.839%)
Points Races (0 Total)
- 2025 Total/Average Viewership To Date: TBD
- 2024 Total/Average Viewership To Date: TBD
- Total Viewership Comparison (2025 vs 2024): TBD
- Average Viewership Comparison (2025 vs 2024): TBD
Exhibition/Qualifying Races (1 Total): The Clash, Daytona Duels, and the All-Star Race
- 2025 Total/Average Viewership to Date: 3.080 Million/3.080 Million Per Race
- 2024 Total Viewership to Date: 1.511 Million/1.511 Million Per Race
- Total Viewership Difference (2025 vs 2024): +1.569 Million (+103.839%)
- Average Viewership Difference (2025 vs 2024): +1.569 Million Million (+/+103.839%)
Cable Races (1 Total): Points and Exhibition/Qualifying Races
- 2025 (0 Races) Total/Average Viewership To Date: N/A Million/N/A Million Per Race
- 2024 (1 Races) Total/Average Viewership To Date: 1.511 Million/1.511 Million Per Race
- Total Viewership Difference (2025 vs 2024): N/A Million (N/A%)
- Average Viewership Difference (2025 vs 2024): N/A Million Million (N/A%)
Network Races (1 Total): Points and Exhibition/Qualifying Races
- 2025 (1 Race) Total/Average Viewership to Date: 3.080 Million/3.080 Million Per Race
- 2024 (0 Races) Total Viewership to Date: N/A Million/N/A Million Per Race
- Total Viewership Difference (2025 vs 2024): N/A Million (N/A%)
- Average Viewership Difference (2025 vs 2024): N/A Million Million (N/A%)
Streaming Races (0 Total): Points and Exhibition/Qualifying Races
- 2025 (19 Races) Total/Average Viewership To Date: TBD
Cook Out Clash at Bowman Gray Stadium on FOX
.@FoxTV got a 1.55 rating and 3.08 million viewers for Sunday's @CookOut Clash, up from last year at L.A. Coliseum that was moved to a Saturday on FS1, but off from the first two runnings there in '22 and '23.
— Adam Stern (@A_S12) February 4, 2025
🔲 The race was the No. 2 sports event of the week after @PGATour. pic.twitter.com/xnYAcVmf7E
- 2024 Viewership: 1.511 Million Viewers*
- 2025 Viewership: 3.08 Million Viewers
- Viewership Comparison (2024 vs 2023): +1.569 Million Viewers (+103.84%)
*NOTE: The 2024 Clash at the LA Coliseum was moved up one day due to weather and moved from free, over-the-air TV on FOX to a cable channel, FS1. This is why there was such a major drop in TV viewership.
This tracker will be updated throughout the season. Check in for the latest!