Lowe’s Teases Jimmie Johnson Reunion | Most Iconic NASCAR Sponsorships of All-Time

What’s Happening?

The 2027 NASCAR season continues to take shape with two major storylines emerging during the off weekend. NASCAR officially confirmed that the Clash will return to Daytona International Speedway on February 13, kicking off Speed Weeks before the Daytona 500. Meanwhile, social media sparked speculation that Lowe’s could reunite with Jimmie Johnson for his farewell Daytona 500, reviving one of the sport’s most legendary driver-sponsor partnerships. Eric also ranks the greatest sponsorship pairings in NASCAR history, celebrating the brands and drivers that helped define generations of fans.

• Why is NASCAR bringing the Clash back to Daytona, and what must change about superspeedway racing for the move to succeed?
• Could Lowe’s really reunite with Jimmie Johnson for his final Cup Series start, and what would that mean for one of NASCAR’s most iconic partnerships?
• Why does Eric believe the Clash should either promote the Daytona 500 or introduce NASCAR to new audiences, and did the recent stadium experiment accomplish either goal?
• Which legendary driver and sponsor combinations make Eric’s all-time top 10 rankings, and why does Richard Petty and STP still stand above the rest?

With the schedule becoming clearer and one of NASCAR’s greatest sponsorship reunions potentially on the horizon, this off weekend delivered plenty for fans to discuss before racing returns. Watch this video for Eric’s full reaction to the Clash announcement, the latest Jimmie Johnson rumors, and his complete ranking of NASCAR’s most iconic driver-sponsor partnerships.

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