How Much Money Did NASCAR REALLY Make On Their TV Deal?

What’s Happening? NASCAR recently signed a 7-year media rights deal worth a reported $7.7 million, or $1.1 per year. While this is a significant increase over their previous deal, how much did NASCAR really make? Was the TV deal really the financial success that everyone in the NASCAR industry was hoping for? Also Read: Previous … Continue reading How Much Money Did NASCAR REALLY Make On Their TV Deal?